The holidays are fast approaching. Some of us will be traveling, some of us will be relaxing, while others will be working. If you want to get some sh*t done over the holidays for your business and feel ready for the New Year I’ve put together a list of things – most of which I will be doing myself. Keep in mind that you could also do any of these things if/when business is slow.
25 Business Tasks You Can Do Over The Holidays
1. Draft some blog posts – these will definitely come in handy when you don’t have time to write and it does happen more often than not when you run your own business.
2. Schedule some coffee dates during the holidays or reach out to people and schedule them for the New Year.
3. Update your business plan or start one if you haven’t already done so.
4. Make a list of podcasts you can pitch yourself to, to help your business reach a wider audience.
5. Do a digital declutter of your social media – unfollow people who don’t fit your target audience anymore or you are just not liking their feed anymore. Leave FB groups that you don’t feel like you’re getting much value out of. Don’t feel obligated to stay. Or just hide posts. You can control what you see in your feed. Follow people who provide value in their content. Don’t feel bad about unfollowing someone or not following back. Seriously.
6. Tidy up your home office – rearrange things, get rid of things, you’ll feel better and more focused.
7. Review your finances – revenue and expenses. Maybe there are things you can cut back on. Perhaps you need to look into creating new services/products, revising your current products/services or raising your prices. Ain’t no shame in that game. You have a business to run.
8. Curl up with a cup of coffee/tea and a good business book or two.
9. Work on that online course you purchased if you haven’t finished it yet.
10. Think about courses (online and offline), networking events, workshops, conferences you’d like to attend next year – plan a budget for them. As a business owner, you should be constantly educating yourself – whether it’s in your industry or business-related.
11. Make a list of businesses/brands you’d like to partner with for collaborations – giveaway, guest posting, workshops.
12. Is there a particular social media platform you’d like to have more of a presence on? Now’s the time to play around with it/figure out how it can help promote your business.
13. This is an obvious one – but review your goals – do you need to revise/set new goals for 2018? Again, why wait till the New Year? Do it now so you’re ready for next year.
14. Do a FB live or IG live if you haven’t done one yet. Truth bomb: I only started doing them this year. It took me awhile to get over that fear. But we know that social video is a growing trend, so get out of that comfort zone and show your audience/potential clients your personality.
15. Create templates for proposals, contracts, newsletters, etc. Work smarter not harder for 2018.
16. Do an audit of your website and social media profiles. Do your profile pic and the pictures on your website look professional? Is the message the same across all accounts? Your online presence MATTERS.
17. Create a content upgrade for one of your blog posts.
18. Create a lead magnet/update your lead magnet for newsletter subscribers.
19. Repurpose a blog post into something else – i.e. see # 14 or it could be the basis for #10 or create an audio version of your blog post.
20. Tap into your creative side and create some photos of your own that you could use for your social media feed and blog. Check out this guest post for some great tips on styling photos for your blog.
21. Be social on social media. Do it effectively and not as a way to pass the time/cure boredom. Connect with people. Engage with people in Facebook groups. Comment on people’s posts on their Facebook Pages and Business Instagram accounts.
22. Keep on sharing content – people may take a break from their business, but that doesn’t mean they’ll take a break from social media during the holidays. If they did, I would be very impressed.
23. Organize your emails – create folders and sort your emails out. Organize your business files. It can take a while to sort and organize, but you’ll be glad you did.
24. Scan your business cards to your phone with an app. I am still on the hunt for a decent app that does this. If you have any recommendations, please let me know.
25. Tweak/update your elevator pitch – who you are, what you do and how you help people.
Is there anything else you could add to the list?
Will you be taking a break from your business this holiday season or will you be working on it?